Top 3 Techniques to Boost Facebook Ads Performance

Are you using Facebook as a platform to advertise your business? If so, simply boosting a post or paying an ad is not enough. You may get more clicks and likes on posts, but what you need are conversions. This is why you need to improve your overall sales and bottom line instead…

Tourism Marketing: Knowing Who Your Customers Are

Every marketing expert knows that you have to build an effective marketing strategy to make your tourism business successful. But prior to deciding how you’ll market your business to potential customers, you need to know your target market. You have to get the answers to the following questions to get a…

Of Video Production, Small Budgets, and Quality Consistency

There’s no denying that video content is a crucial part of marketing these days. It is simply counterproductive, if not old-fashioned, to ignore the video platforms you have available. Besides, there are a lot of pros to video, especially if you can reel in viewers in just a few seconds…